Woxsen International Conference on Case Study Research and Teaching Practices 2026 (WICCT'26)

The first page should include:

• Case Title
• The Case Study Domain
• Author Details

Followed by:

• Abstract (150 - 200 words)
• Learning Objectives
• Functional Area of the Case and Keywords (3-4)
• Introduction
• Main Issues

• All cases are submitted for blind peer review, focusing on management-related events and situations
• Cases should not be more than 6,000 words
• Case study and teaching notes should be submitted in separate files upon confirmation
• They must be original and unpublished, particularly relating to actual events and situations
• Using Times New Roman, 14-point headings, and 12-point body text
• It is mandatory that at least one of the authors register for the conference for the case to be presented
• Cases presented in the absence or not presented will not be considered for publication
• Please submit the case through the link provided

Overall Requirements

• The teaching note should include a clear synopsis outlining the case context, the central dilemma, and the academic discipline to which the case relates.
• It must specify well-defined teaching objectives appropriate for the intended target audience.
• It should contain a research methods section describing the types of data used to develop the case.
• It must include a structured 90-minute multimedia teaching plan with suggested classroom questions and activities.
• It should present assignment questions that align with the teaching objectives and directly relate to the case dilemma.
• It must use recent literature, theory, or research findings to analyse the case and develop model answers.
• It should provide explicit guidance on how the case can be delivered in an online teaching environment and how the teaching plan may be adapted accordingly.
• An epilogue describing what actually happened may be included, if such information is available.

Case Synopsis

• The teaching note should include a concise case synopsis of approximately 150–200 words.
• The synopsis must clearly describe the case setting and the key issues involved.
• It should specify the name of the organization.
• It must identify the industry and country context.
• It should indicate the time span covered by the case.
• It must describe the protagonist in sufficient detail.
• It should clearly outline the dilemma faced by the protagonist.
• It must state the specific sub-field of academia the case is designed to teach.

Target Audience

• The teaching note should clearly identify the intended audience, such as undergraduate students, graduate students.
• It must indicate the courses in which the case can be used.
• It should specify the level of difficulty of the case.
• It must outline any specific prerequisites required to understand the case.
• It should identify the discipline or disciplines for which the case is most relevant.
• If multiple audiences are targeted, the teaching note should explain alternative teaching strategies for each group.

Learning Objectives

• The teaching note should include at least one learning objective for a short case and three to four objectives for a longer case.
• The objectives must be specific, measurable, and aligned with the suggested courses.
• They should clearly state what students are expected to learn from engaging with the case.
• The objectives should address both foundational understanding and higher-order skills such as analysis, evaluation, and decision-making.

Research Methods

• The teaching note should describe the types of data used to develop the case.
• It must explain how the data were collected.
• It should clarify whether any names, organizations, or details were disguised.
• It must note that consent is required if primary data were used.
• It should acknowledge that consent is not required for cases based solely on secondary, publicly available data.

Teaching Plan and Classroom Facilitation

• The teaching note should provide a detailed 90-minute teaching plan.
• It must break down classroom time into clearly defined sections.
• It should describe the activities planned for the opening 10–15 minutes.
• It must allocate class time across topics, discussion questions, assignments, and activities.
• It should describe the closing 10–15 minutes, reinforcing learning objectives and presenting the case outcome, if applicable.
• It must include challenging discussion questions accompanied by comprehensive sample answers.

Assignment Questions and Sample Answers

• The teaching note should include three to five assignment questions aligned with the learning objectives.
• The questions must relate directly to the case dilemma.
• They should include a mix of closed-ended, open-ended, and debate-oriented questions.
• The questions should encourage students to analyse the dilemma from multiple perspectives.
• Sample answers must demonstrate high-quality (A-level) responses.
• The answers should draw on recent literature, theory, and empirical research.
• They should acknowledge that multiple valid solutions may exist and reflect diverse viewpoints.

Supporting Materials

• The teaching note may include supplementary materials to enhance classroom engagement.
• These materials can include worksheets, videos, reading lists, reference documents, or digital resources.
• If classroom activities are included, the teaching note must provide clear, step-by-step instructions for facilitation.

Your case must:

• Clearly articulate a dilemma, management decision, a trigger to a company problem, and a strong protagonist
• Be written in the past tense
• Be well presented and structured
• Include a clear opening section that sets the scene and decision point
• Include a clear closing section that revisits the decision point set out in the opening section
• Have labelled exhibits/appendices at the end of the document; these should be clearly referenced within the text of your case
• Only include any figures in the body of the text if necessary, if included these should be clearly labelled, captioned and any source credited
• Not include assignment questions, these should be in the teaching note to provide maximum flexibility for other instructors who may wish to use it
• Not include learning objectives or your own 'solution', these should be in the teaching note to support fellow instructors

We recommend that:

• Headings and sub-headings are used to break up the text
• Any colour graphs or images used in the case must also print well in black and white as not everybody that uses your case will have access to a colour printer
• Harvard style of referencing (in-text citations and bibliography)